Decoding Zohran Mamdani's Sartorial Choice: The Garment He Wears Tells Us About Contemporary Masculinity and a Changing Society.
Growing up in London during the noughties, I was constantly surrounded by suits. They adorned City financiers rushing through the financial district. They were worn by dads in the city's great park, playing with footballs in the golden light. Even school, a inexpensive grey suit was our required uniform. Historically, the suit has functioned as a uniform of gravitas, projecting authority and performance—qualities I was told to aspire to to become a "adult". However, until lately, my generation seemed to wear them less and less, and they had largely vanished from my consciousness.
Subsequently came the newly elected New York City mayor, Zohran Mamdani. Taking his oath of office at a closed ceremony wearing a subdued black overcoat, pristine white shirt, and a distinctive silk tie. Riding high by an innovative campaign, he captivated the world's imagination like no other recent contender for city hall. But whether he was celebrating in a hip-hop club or attending a film premiere, one thing remained mostly unchanged: he was almost always in a suit. Loosely tailored, contemporary with soft shoulders, yet conventional, his is a typically middle-class millennial suit—well, as common as it can be for a generation that seldom bothers to wear one.
"The suit is in this weird place," says style commentator Derek Guy. "It's been dying a gradual fade since the end of the Second World War," with the significant drop arriving in the 1990s alongside "the advent of business casual."
"It's basically only worn in the most formal settings: marriages, funerals, to some extent, legal proceedings," Guy explains. "It is like the kimono in Japan," in that it "fundamentally represents a tradition that has long ceded from everyday use." Numerous politicians "don this attire to say: 'I represent a politician, you can trust me. You should vote for me. I have legitimacy.'" Although the suit has traditionally conveyed this, today it enacts authority in the attempt of gaining public trust. As Guy elaborates: "Because we are also living in a liberal democracy, politicians want to seem approachable, because they're trying to get your votes." In many ways, a suit is just a nuanced form of performance, in that it enacts manliness, authority and even proximity to power.
This analysis stayed with me. On the infrequent times I require a suit—for a wedding or formal occasion—I retrieve the one I bought from a Tokyo retailer several years ago. When I first selected it, it made me feel refined and high-end, but its tailored fit now feels outdated. I imagine this feeling will be all too familiar for numerous people in the diaspora whose parents come from other places, especially global south countries.
Unsurprisingly, the everyday suit has fallen out of fashion. Similar to a pair of jeans, a suit's silhouette goes through cycles; a specific cut can therefore define an era—and feel quickly outdated. Take now: more relaxed suits, reminiscent of a famous cinematic Armani in *American Gigolo*, might be in vogue, but given the price, it can feel like a significant investment for something likely to fall out of fashion within five years. But the attraction, at least in certain circles, persists: recently, major retailers report tailoring sales increasing more than 20% as customers "shift from the suit being daily attire towards an appetite to invest in something exceptional."
The Symbolism of a Accessible Suit
The mayor's go-to suit is from Suitsupply, a Dutch label that sells in a moderate price bracket. "He is precisely a reflection of his upbringing," says Guy. "A relatively young person, he's not poor but not exceptionally wealthy." Therefore, his moderately-priced suit will appeal to the demographic most inclined to support him: people in their thirties and forties, university-educated earning professional incomes, often discontented by the cost of housing. It's precisely the kind of suit they might wear themselves. Not cheap but not extravagant, Mamdani's suits plausibly align with his proposed policies—such as a capping rents, building affordable homes, and fare-free public buses.
"It's impossible to imagine a former president wearing this brand; he's a Brioni person," says Guy. "As an immensely wealthy and was raised in that property development world. A status symbol fits seamlessly with that tycoon class, just as attainable brands fit well with Mamdani's cohort."
The history of suits in politics is extensive and rich: from a well-known leader's "shocking" tan suit to other national figures and their notably impeccable, tailored appearance. As one UK leader discovered, the suit doesn't just dress the politician; it has the power to characterize them.
Performance of Normality and Protective Armor
Maybe the point is what one academic refers to the "enactment of ordinariness", summoning the suit's long career as a uniform of political power. Mamdani's particular choice leverages a deliberate understatement, not too casual nor too flashy—"conforming to norms" in an unobtrusive suit—to help him connect with as many voters as possible. However, some think Mamdani would be cognizant of the suit's military and colonial legacy: "This attire isn't apolitical; historians have long pointed out that its contemporary origins lie in imperial administration." It is also seen as a form of defensive shield: "It is argued that if you're a person of color, you aren't going to get taken as seriously in these traditional institutions." The suit becomes a way of asserting legitimacy, perhaps especially to those who might doubt it.
This kind of sartorial "code-switching" is hardly a new phenomenon. Even iconic figures once wore three-piece suits during their formative years. These days, other world leaders have started swapping their typical military wear for a black suit, albeit one lacking the tie.
"In every seam and stitch of Mamdani's image, the tension between belonging and otherness is apparent."
The attire Mamdani chooses is deeply significant. "As a Muslim child of immigrants of Indian descent and a democratic socialist, he is under scrutiny to meet what many American voters look for as a marker of leadership," notes one expert, while simultaneously needing to navigate carefully by "not looking like an establishment figure selling out his distinctive roots and values."
Yet there is an acute awareness of the different rules applied to suit-wearers and what is interpreted from it. "That may come in part from Mamdani being a millennial, able to adopt different personas to fit the occasion, but it may also be part of his diverse background, where adapting between languages, customs and clothing styles is common," commentators note. "White males can go unnoticed," but when others "attempt to gain the power that suits represent," they must meticulously negotiate the codes associated with them.
In every seam of Mamdani's official image, the tension between belonging and displacement, inclusion and exclusion, is visible. I know well the awkwardness of trying to fit into something not built for me, be it an inherited tradition, the society I was born into, or even a suit. What Mamdani's style decisions make clear, however, is that in politics, image is never without meaning.